VB&K Law

Law firm branding is often forgettable and lackluster. VB&K sought a brand identity that was simple and distinctive. Establishing a refined and approachable brand image is often more valuable than appearing “big” and “stuffy.”

A solid red circle holding the ampersand strikes a strong counterbalance to the classic large initials. In most uses, the partner names stack adjacent to the monogram with a delicate red rule dividing them. 

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