VB&K Law

Law firm branding is often forgettable and lackluster. VB&K sought a brand identity that was simple and distinctive.

Establishing a refined and approachable brand image is often more valuable than appearing “big” and “stuffy.”

modernsbc branding design vbk law 5 1
modernsbc branding design vbk law 13

A solid red circle holding the ampersand strikes a strong counterbalance to the classic large initials. In most uses, the partner names stack adjacent to the monogram with a delicate red rule dividing them.

modernsbc branding design vbk law 3