Thinking  

Brand Authenticity – Lemonade Style

Brand Authenticity – Lemonade Style

Sure, I have a sweet designer suit for wrangling with lawyers and suppliers, but when it comes to my customers, they get the real me — sunny, fresh and friendly, just like my lemonade.” People tell this young entrepreneur…

read more
Branding is All Heart

Branding is All Heart

Are you making a logical appeal to an emotional audience? Probably. That doesn’t mean logic has no place in sales. It does. In fact, logic often closes the deal. But only after a feeling of comfort, confidence…

read more
My Advertising Secret: Ocytocin

My Advertising Secret: Ocytocin

It’s true. My sheer cuteness floods your brain with the love hormone, “Oxytocin” which makes even tough-minded CEOs stop for a second. There are many studies that show the hormone oxytocin makes people…

read more
For A Brand, Any Speed Beats Standing Still

For A Brand, Any Speed Beats Standing Still

Courageous marketers adapt to the changing landscape of business and culture. This is true in any era filled with chase and uncertainty… and marketing always seems to be in some state of change. New media channels, getting digital…

read more
zoom with modern sbc video conference

Zoom with Us

Talk to our creative team about creating your best brand.  
Set up a video call.

visit us

Come in to discuss a project. Create a brand people can value, admire and maybe even love.