Thinking
Rebooting or Redesigning Your Brand
Every business and organization is thinking about how to get back to business — and a bit of normal. We know tele-meetings will be way up. Presentations and document sharing in these environments are essential new skills.
Good Design Accelerates Business Success
Nothing accelerates a great idea quite like beautifully executed design and simple consistent messages. And we don’t mean “cool” or “pretty,” we mean a design and message that stops people…
Expressing What You Do. A Better Way.
Capabilities, Services, Solutions, What we do. Who we are. Whatever you call it, it’s what customers, site visitors and prospects want to know. And they want more than a bullet list! Your capabilities are…
Your Logo. Your Most Visible Sign of Quality
Logos are asked to do a lot of things — identification is just one. Advertising, videos and marketing have more impact when you know who’s sending the message. And that is the most basic job of any logo…
Branding the Small Business — A Pro’s Advice
You don’t have to be a World Player to make “branding” your secret weapon. Thoughtful brands do two things every business wants—make recognition easier and save money. Memorable logos…
Eleven Signs Your Brand Needs a Makeover
Brands must evolve to stay relevant and valuable. If any of these statements ring true to you, your brand probably needs a tune-up.
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